03/14/2011
6.49 p.m.

Press Release

Advertising agency tender concluded

Banca Mediolanum announces the conclusion of the tender for selection of an advertising agency to handle the creativity for the next campaign.
All five of the agencies that participated (Red Cell – of the WPP Group, Bcube, Essence – of the Saatchi Group, Young & Rubicam and McCann Erickson) submitted highly valid proposals.
The decision was made to select Red Cell, which will begin its collaboration with Banca Mediolanum immediately.

Milan, 14 March 2011

Contacts:
Direzione Relazioni con i Media
Gruppo Mediolanum
Roberto Scippa
Tel +39 02 9049 2902
Mobile + 39 335 8166556
e-mail: gmmedia@mediolanum.it

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