03/14/2011
6.49 p.m.
Press Release
Advertising agency tender concluded
Banca Mediolanum announces the conclusion of the tender for selection of an advertising agency to handle the creativity for the next campaign.
All five of the agencies that participated (Red Cell – of the WPP Group, Bcube, Essence – of the Saatchi Group, Young & Rubicam and McCann Erickson) submitted highly valid proposals.
The decision was made to select Red Cell, which will begin its collaboration with Banca Mediolanum immediately.
Milan, 14 March 2011
Contacts: Direzione Relazioni con i Media Gruppo Mediolanum Roberto Scippa Tel +39 02 9049 2902 Mobile + 39 335 8166556 e-mail: gmmedia@mediolanum.it |